What Is Presearch? (PRE)

The internet has been an amazing tool and a platform that has consistently pushed innovation over the last few decades and has become so ingrained in our daily lives that it’s hard to think of a time without it. We get our...

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What is Aeternity? (AE)

If you’re a crypto-enthusiast which I would assume you are because you’re reading this post then you should be aware of the far-reaching global potential of blockchain technology. While the internet has been able to...

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Why Nostalgia Sells

Zapriana Atanassova is a digital copywriter at Arc Interactive. Today she takes a look at why nostalgia marketing is so popular and what psychological needs it appeals to in convincing consumers to part with their...

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