Recent posts
Industry Experts
5 Effective Ways to Drive Traffic to Your Website
19 March 2024
Fur, Fins & Feathers
How To Maintain Your Dog’s Oral Hygiene At Home
14 March 2024
nichemarket Advice
Demystifying TikTok Metrics for Brands (Especially Small Businesses)
13 March 2024
nichemarket Advice
Why Am I Seeing Strange Referral Traffic In GA4?
02 March 2024
Popular posts
Extravaganza
Trending Music Hashtags To Get Your Posts Noticed
24 August 2018
Geek Chic
How To Fix iPhone/iPad Only Charging In Certain Positions
05 July 2020
Extravaganza
Trending Wedding Hashtags To Get Your Posts Noticed
18 September 2018
Money Talks
How To Find Coupons & Vouchers Online In South Africa
28 March 2019
AdWords Price Extensions Upgrade Include SA
15 November 2016 | 0 comments | Posted by Che Kohler in nichemarket Advice
About 4 months back in July of this year Google unveiled price extensions for Adwords. What it did was essentially enabling advertisers to show pricing information about products and services in mobile text ads. At that time, the extension format was in list form which took up a lot of above the fold retail space. In the interest of maximising the mobile reach of the extension, Google has reworked the UI and opted for a scrolling carousel.
Price Extensions makeover
Upon initial release, price extensions are only supported English along with a handful of currencies namely USD,
New Look - Before and After
Where to find Price Extensions
You can set up price extensions in AdWords with 3 easy steps
Step 1:
Firstly, advertisers must choose a type of price extension from the following list:
- Brands
- Events
- Locations
- Neighbourhoods
- Product Categories
- Product Tiers
- Products
- Service Categories
- Service Tiers
- Services
Step 2:
The second step is to select the currency they list their prices in.
Step 3:
The final step is to set the structured information of their Price Extension.
- Headers
- Descriptions
- Price qualifiers
- Price
- Final URL
Price Extensions Requirements
To ensure price extensions display in search you will need to ensure the following:
- Price extensions will only appear when your ad is in position 1. If you want these Price Extensions to show, make sure to improve your quality score and ad rank so that you show in position 1 and that you’re advertising on mobile.
- A minimum of 3 different items (products or services) must be entered into the grid in order for any to show.
Now that Price Extensions are available in South Africa, will you be using them? Let us know in the comments below
Contact us
If you want to know more about price extensions don’t be shy we’re happy to assist. Simply contact us here
Tags: Google Adwords, SEM, Tools
You might also like
What Is GEO (Generative Engine Optimization)?
01 March 2024
Posted by Che Kohler in nichemarket Advice
An introduction to generative engine optimisation, how it works and how it could be part of future SEO strategies as a way to generate traffic and co...
Read more5 Effective Ways to Drive Traffic to Your Website
19 March 2024
Posted by Brigitte Evans in Industry Experts
An introduction to sourcing high quality traffic for your niche and why you should focus on channels that can give you the best chance of reaching id...
Read more{{comment.sUserName}}
{{comment.iDayLastEdit}} day ago
{{comment.iDayLastEdit}} days ago