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10 Sites Bloggers Can Use For Self Syndication

03 February 2019 | 0 comments | Posted by Che Kohler in nichemarket Advice

Where to self-syndicate your blog posts

Update: 24 January 2019 - We have added both Trybe and Publish0x to the list

So you told about this blogging thing and how great it is as a traffic driver and heard of all the amazing success stories and viral blog posts bringing in 1000s of customers or ad revenue without spending a cent.

It is a beautiful feeling once your blog starts to gain traction but unfortunately not every person or businesses blog will get those opportunities. There are over a billion blogs currently indexed by Google all pumping out content and trying to compete for search traffic. That is a lot of competition to deal with, and Google is just not going to give you the credit you deserve unless you keep taking swings at it and remain consistent. 

Giving up too early

Giving up is the number one problem for new blogs. Bloggers take the time to research, write and create fantastic content and yet no appears to be interested in, they get discouraged, and after a few posts, eventually quit. Blogging is a long tail game and its all about consistency regardless of the numbers you're getting.

To give you an example the nichemarket blog has been running for just over two years now with our first post was going live on the 17 October 2016.

Our performance thus far:

  • January 2017 - 828 visits
  • January 2018 - 3,163 visits - 282% uplift year on year
  • January 2019 - 65,136 visits - 1834% uplift year on year (The site was down for seven days during our migration)

Note: This is only organic traffic as I've excluded paid traffic which is less than 1% of our visits.

Source: nichemarket Google Analytics

The reason I'm telling you this is to indicate that blogging takes time, but as you build interest, it has compound growth. Any bets on what our user visitor numbers will be for January 2020?

I want to think we could reach around 200 000 visits per month come this time next year.

For more on how we take advantage of SEO check our article - How nichemarket Takes Advantage of SEO 

What is content syndication?

Content syndication is a term used by bloggers and content marketers to describe the act of re-posting your content on websites that are open to accepting contributions from guest authors. Syndication websites allow you to post the same content or slightly varied content with the aim of capitalising on their audience and including a link directly to the original post.

What is self-syndication?

Content syndication isn't easy, having to find relevant blogs and then contacting the admin/owner/webmaster/editorial team and pitching them one of your posts and getting them to publish it on their site and link back to you is a tough ask. Most bloggers shy away from this task and those that do have very little success. Which is why getting syndicated even once is such a powerful SEO tactic and can make all the difference in lifting your blog up the rankings.

If you don't have the patience of the courage to go syndicating there are ways to get your blog in front of more users without having to jump through loops. Self-publishing and self-service blogging sites are a great way of syndicating your content on other sites to reach new audiences. Users visit these sites every day looking for fun and exciting content in their niche so why not leverage this interest and put your hand up and tell them to check you out.

So where can you syndicate your blogs without having to break out the puppy dog eyes?

1. Medium

Medium is a blogging and social media platform for lovers of long-form content. Medium is one of the easiest ways to blog online, and many users with sites use it to syndicate their posts.

If your content strategy focusses on long-form blog posts, then Medium might be for you. Medium is great for connecting with like-minded people and building relationships for content opportunities and collaborations. 

Remember you're not the only one on Medium looking to syndicate, so you may find other users doing the same thing. If you do, contact them directly and offer a content collaboration opportunity or guest post exchange and leverage one another audiences. 

Check out Medium here - https://medium.com/

2. Linkedin Pulse

LinkedIn Pulse is an online news aggregation feed within LinkedIn designed for members to share self-published content with their audience. The platform lives within the bigger LinkedIn ecosystem. Pulse allows you to generate news stories, blog posts and insights from businesses and individuals looking to build their profile and extend their reach within their target audience.

Linkedin naturally gives Pulse articles preferences in their algorithms so you should get a bump in reach as opposed to merely posting your blog as a link.

Check out Linkedin Pulse here - https://www.linkedin.com

3. Mix

Mix was launched in June of 2018 and is the successor to the now sunset StumbleUpon. Mix.com is a social content curation site that allows you to collect articles, and content about specific interests or topics that you like. The site will enable you to submit your blog posts for consideration and Mix users can randomly discover them based on content topics they may show interest in reading. When you curate and add to your collections, your content is shared with friends and made discoverable to others on Mix who share similar interests.

Check out Mix here - https://mix.com

4. Tumblr

Tumblr is a microblogging, and social networking website founded in 2007 and currently hosts 450 million blogs. The service allows users to post multimedia and other content to a short-form blog. Tumblr Users can follow other users' blogs and is a great way to engage with fellow bloggers and yes start collaborative content initiatives.

Check out Tumblr here - https://www.tumblr.com/

5. Scoop it

Scoop.it is a content discovery platform designed with content marketers in mind. Once you've signed up, you will access to a host of content tools that make curating new content for audiences a simple process.

Check out Scoop.it here - https://www.scoop.it/

6. Reddit

Reddit is one of the most diverse interest networks on the internet with small communities built under one site. These communities are called subreddits, which are forums based on a particular interest or topic. To date, Reddit has over 1.2 million subreddits. All you will have to do is find the community that matches your content and engage with users, you may be able to syndicate on the subreddit if you cosy up to the admins or find syndication opportunities on fellow Reddit users websites.

Check out Reddit here - https://www.reddit.com/

7. Publish0x

Publish0x is a self-publishing blogging and social media platform that allows users to post content on their site and receive daily tips for their content using an Ethereum waller. Tipping is the equivalent of liking or upvoting and all tips come from the Publish0x rewards pool. Tips are managed using the BNTY token (an ERC-20 token) and immediately sent to your wallet. 

Note that your content will have to follow the Publish0x community guidelines and if it does not, the content can be removed by the administrators and moderators of the site.

Check out Publish0x here - https://www.publish0x.com

8. Trybe

Trybe is a blogging and social media website built on top of the EOS blockchain. The site allows users to create and host content with other members others and get rewarded with the sites native TRYBE token. Any posts published on Trybe need to go through a review process for plagiarism and once approved by the moderation team your post will go live. If you plan to syndicate posts from your website you will need to reference it as a source and go through the verification process to prove you the owner or webmaster of the website where the original content is hosted.

Check out Trybe here - http://trybe.one/

9. Cent

Launched in 2017 this is another cryptocurrency based income-generating social network which enables anyone to earn money by sharing their wisdom and creativity through self-publishing. The platform is built on Ethereum and rewards uses in ETH using the MetaMask application wallet.

Check out Cent here - https://beta.cent.co/

10. Steemit

Steemit is a blogging and social networking website that uses the Steem blockchain and cryptocurrency to reward publishers and curators. Steemit is an open and decentralised platform with no censorship. The platform currently has over 1 million accounts/blogs 

Check out Steemit here - https://steemit.com/

Proptip! If you're post gets upvoted to a value of over $13 or more the links in your post will automatically be updated to "do follow" links, which has some great SEO benefits. If you've tried to find sites and paid post opportunities for your blogs you'll know that Steemit is also probably one of the cheapest "do follow" links you'll find on the internet right now. This is not a set rule though and its subject to change but while you can, I recommend you should reap the benefits.
Note: Bonus sites(10 & 11) - As mentioned Steemit is an open source blockchain platform with multiple sites built on top of the bigger STEEM blockchian. Posting on Steemit will also ensure your blogs are visible on dApps like Busy.org and Steempeak, so you are getting 3x the reach & linking opportunities.

How should you syndicate your content?

When I speak about content syndication, often people will ask me am I not creating duplicate content. Google has set in motion this fear that duplicate content is this mortal sin and you shouldn't re-post anything which isn't true. Syndicating content is not about Google rankings, it's about spreading your message through a fantastic piece of content. 

Not all pieces of content need to be syndicated, and you should use this method selectively and pick your strongest pieces for additional amplification. Syndication is about getting your ideas and content in front of new eyes so don't worry too much about "follow links" and the SEO benefits.

If you are insisting on using this as a traffic driver, you could post a teaser article as syndication and get users hooked, and if they want to read further, they can check out the entire piece on your site. 

If you are pedantic about things, you can also rewrite your article to appeal to specific audiences or arrange it to speak to a particular topic first to capture users of different interests. 

There is no right or wrong approach to content syndication; it's all about what you aim to get out of it that will change your methods.

Benefits of syndicating content

After you’ve written an excellent blog post remember that your work does not end there. It’s essential to have a plan to get disperse your content online as far as possible with tools like social media, content syndication, listicle linking opportunities and more.

Key benefits of content syndication include:

  1. A new audience sees your content
  2. It can encourage additional traffic back to your site
  3. It provides indirect SEO benefits

So what are you waiting for? Use these six blogging websites for syndication to get more eyes on the work more often.

Share your blogging story

Have you been struggling to get views to your blog? Share your stories or tips with us in the comments. We would love to hear from you.

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Recommended reading

If you found this post helpful and have a few more minutes to spare, then head deeper down the rabbit hole with the following articles:

Tags: blogging, content syndication , SEO

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